Sehrish Ali
Sehrish Ali – Founding Member & General Secretary, Pakistan eCommerce Association | Event Director, Global Digital Awards | Founder & Creative Director, DeLogics
Sehrish Ali is a founding member and General Secretary of the Pakistan eCommerce Association (PEA), where she plays a pivotal role in shaping the country’s digital economy and advocating for policies that support entrepreneurs, SMEs, and women-led businesses.
As the Event Director of the Global Digital Awards (GDA), she combines creative vision and operational expertise to deliver one of Pakistan’s most prestigious events, celebrating excellence in e-commerce, technology, and digital innovation. Under her leadership, GDA has become a platform for cross-industry collaborations, sponsor partnerships, and thought leadership, meeting international standards of inclusivity and sophistication.
In addition, Sehrish is the Founder and Creative Director of DeLogics, a digital solutions company that empowers businesses through strategy, technology, and creative storytelling. Through DeLogics, she has mentored and trained women in digital skills, freelancing, and entrepreneurship—providing them with opportunities to thrive in both national and global markets.
With more than 14 years of professional expertise, a PMP certification from the USA, and academic roots in the UK, Sehrish Ali has built a reputation as a visionary leader, digital innovator, and relentless advocate for women empowerment in e-commerce. She continues to represent Pakistan on international platforms, fostering global collaborations and showcasing the country’s digital talent.

FAQs
1. Who is Sehrish Ali?
Sehrish Ali is the Event Director of the Global Digital Awards, Founder & Creative Director of DeLogics, and General Secretary & Founding Member of the Pakistan eCommerce Association (PEA). She brings extensive experience in creative strategy, national and international collaborations, digital innovation, leadership and Project Management.
2.What is the Global Digital Awards?
The Global Digital Awards (GDA) is one of Pakistan’s leading annual events that celebrates achievements in e-commerce, digital marketing, and technology covering all industries. Under Sehrish Ali’s leadership, GDA sets world-class standards and highlights the country’s digital talent at national level and on international platforms too.
3. What role does Sehrish Ali play in the Pakistan eCommerce Association (PEA)?
As the General Secretary & Founding Member of PEA, Sehrish Ali works to promote Pakistan’s digital economy by fostering industry national and international collaboration, setting standards and policies, supporting businesses, and advocating for the e-commerce sector.
4. How does Sehrish Ali contribute to the success of GDA?
As Event Director, Sehrish Ali oversees the creative programming, branding of the event, collaborations required for credibility and empowerment, sponsor partnerships and management, and overall managemet of teams and operational execution of GDA. Her vision ensures that the awards reflect inclusivity, sophistication, and international event standards.
5. How can I connect with Sehrish Ali?
You can reach Miss Sehrish Ali at hello@globaldigitalawards.co.uk or sehrish@delogics.org.
call +92 300 111 9121 for sponsorships, partnerships, or other inquiries.